I ’ve now lived long enough to witness trends come full circle. Summer’s arrived! It’s the season we all look forward to, with sunshine, beach vacations, and ample beauty trends resurging.
Certain trends and looks come back every year, and they’re as refreshing as a cold popsicle on a hot day.
TikTok’s current trend is bringing back bold makeup statements and creative skincare routines into the spotlight. With that in mind, let’s look at these ageless summer beauty trends that we can rely on year after year. Prepare to dive back into the past.
Glowing Skin Say goodbye to heavy matte foundation. When the sun is shining, your skin should too. Glowing, dewy skin is always in style during the summer. This trend became popular in early 2021, but it’s still a hot topic on TikTok in 2024.
Related trends, like “glass skin,” are also popular. Think of it as a way to reflect the sunny vibes around you.
To achieve the look, start with a good moisturizer and a hydrating foundation. Add a touch of highlighter on your cheekbones for that perfect glow. And don’t forget the sunscreen! Healthy skin is happy skin.
Coloured Mascara Get ready to make a statement this summer with vibrant mascaras that give a pop of color to your look. While this trend may appear fresh to Gen Z, makeup professionals have used it as a life hack for years.
In reality, the multicolored lash craze began in the 1970s with colors such as blue, green, and purple. For summer 2024, we’re bringing back colorful lashes in eye-catching tones like electric blue, neon green, and hot pink.
Whether you want to achieve a dramatic smoky eye or to brighten up your daily makeup, these rainbow mascaras will bring a fun and striking element to your routine.
Graphic Eyeliner Make a statement with graphic eyeliner. On Instagram and TikTok, cat eyes are one of the hottest beauty trends this year, ready to challenge traditional makeup rules.
The origins of this beauty trend are traced back to the 1960s when supermodel Twiggy created an eye-catching and striking appearance to express herself through the art of cosmetics. It has continued to make waves in the beauty world ever since.
This summer, dramatic forms and geometric patterns in eyeliner will be a popular trend. The summer 2024 beauty scene will highlight graphic eyeliner as a fun and artistic method of improving makeup, whether with a dramatic wing or an innovative graphic design.
Minimal Makeup It’s no longer a secret that the “no makeup” makeup trend has taken over our TikTok feeds. And how can it not scream summer? Less is definitely more during the hot summer months.
Heavy makeup can feel uncomfortable in the heat, so opting for a more natural look is the way to go. We all want perfect skin and that healthy, glowing look. BB creams or tinted moisturizers provide just the right amount of light coverage.
A swipe of mascara and a touch of lip balm can complete your look. This minimal approach lets the natural beauty shine through and keeps your skin fresh and relaxed.
Beach Waves Who doesn’t love the effortlessly cool look of beach waves? This classic hairstyle makes it seem like you’ve just spent the day at the shore, even if you’re miles away.
You can get these tousled tresses by using a sea salt spray on damp hair or by braiding them overnight and letting them loose in the morning. It’s easy, breezy, and totally beachy!
And for my beautiful black queens who prefer not to wear wigs, try some bohemian braids. These braids are perfect for summer, giving you a free and fabulous look all season long.
Pastel Nails Say farewell to dark winter colors and hello to beautiful pink nails. Colors like mint green, baby blue, lavender, and peach are lasting favorites. They give a bit of humor and playfulness to your style, allowing you to apply pigment in a light and airy fashion for some – one who wants an understated look that nevertheless stands out, making them ideal for summer picnics and pool parties. Plus, they look amazing with a tan!
Freckles and Faux Freckles Fake freckles can sometimes be questionable, but guess what? There’s a dark circle makeup trend that first came out in 1995 and made a comeback on TikTok in 2021 till now. Freckles are adorable and look even cuter in the summer. If you have natural freckles, let them shine with sheer makeup products. If you want to fake the freckle look, you can use a brow pencil or a freckle pen to add some dots. They give your face a youthful, sun kissed charm.
Light and Fresh Fragrances Do you need to live your truth and get something off your chest this summer? Consider changing out strong, smoky perfumes with something light and refreshing. Citrus perfumes, flowery overtones, and ocean-inspired fragrances are ideal for summer. They evoke the impression of a chill wind on a hot day, making you feel refreshed and energized. Summer beauty trends are all about having a blast and going with the relaxed vibe of the season. So, get your favorite sunglasses, slap on some sunscreen, and soak up the sun while rocking these classic summer beauty looks. Have a fantastic summer!