Vogue Names Lionel Messi’s Inter Miami No. 10 Jersey as a Top Fashion Trend of 2023.
Lionel Messi continues to make waves both on and off the field at Inter Miami, and his number 10 jersey has been recognized as one of the key fashion items of 2023.
Vogue magazine has compiled a list of the 15 fashion items that have had the most impact over the past 12 months, and Messi’s jersey is featured in this ranking. The octuple Ballon d’Or winner currently plays in Major League Soccer (MLS) for Inter Miami, a team he joined in the summer and immediately led to a historic triumph in the League Cup.
The iconic pink kit is described in the renowned fashion magazine as follows: Immediately after Messi’s announcement, the generic Inter Miami jersey, in an unexpected shade of pink that’s not Barbie pink, sold in large quantities, giving rise to a thriving counterfeit industry. Today, nearly five months later, Messi’s official jersey, bearing his number 10, remains on a waiting list for most sizes on the Adidas website.

As Lionel Messi continues to make his mark at Inter Miami, his influence extends beyond the football pitch. The presence of A-list guests like LeBron James and Selena Gomez at Inter Miami fixtures underscores the club’s growing status. Messi’s record-breaking shirt sales in Florida add another dimension to his impact, reflecting the widespread popularity of his iconic No. 10 jersey.
Capitalizing on this success, Inter Miami is strategically raising ticket prices for the upcoming 2024 season, aiming to maximize profits from consistently sold-out games. The combination of Messi’s star power, jersey sales, and increased ticket revenue paints a picture of a club on the rise, both in terms of sporting success and financial gains.

Alongside Messi’s Inter Miami jersey, the list includes Nike Shox, cat-eye sunglasses, and underwear designed to be worn as outerwear. The Argentine icon has long been a trendsetter in his chosen profession, but his appeal and global reach now extend well beyond the boundaries of the football field.